Page 13 - Delaware Lawyer - Fall 2023

talk. However, the ChatGPT most people “met” in 2023 was winging it — improvising convincingly and often effectively. In this analogy, common critiques such as “it makes things up” or “it struggles with math and word counting” are understandable. The free version of ChatGPT is a basic example of a large language model, an intuitive name for a “smooth talker.”
I’ve spoken with dozens of very smart executives about AI, ranging from law partners to e-commerce leaders, fi- nancial managers and major publishers. While most are conversant, almost none
have used AI beyond free tools or hear- ing about it. It’s challenging to untangle misconceptions about a tool that is often talked about yet little used.
Contrasting Free and Paid Versions of ChatGPT
Upgrading to ChatGPT Plus gives our fictitious cocktail party dilettante access to tools and resources. Rather than winging it, the AI can use a calcu- lator and a web browser, with access to references. The world’s best small talker becomes startlingly powerful when giv- en resources, an internet connection, self-reflection and time. Agency is when
an AI can do things on our behalf — browsing the web, making a purchase, booking a flight, replying to an email, or making a restaurant reservation. Re- flection is an ability to check its work.
ChatGPT Plus goes beyond interact- ing with language. It is no longer in the same playing field as the free version. ChatGPT Plus can read and reply in multiple modalities: text, images, audio, video, data and files. It can read and write PDFs. Moreover, it can discuss them. ChatGPT Plus can “see” and de- scribe image files in detail. It can create images based on text prompts. It can transcribe a speech or read the speech aloud. If given a map, it can “read” the map and talk about it. It can examine x-rays, seismographs and weather mod- els. There is no shortage of examples of “feats of strength”, as well as plenty of “spectacular fails.” However, the arc of the past year is a vertical line of rapid improvement.
Consumer and Business-to- Business AI
ChatGPT is the standard for an all-in-one language model, but there are other consumer tools for specific modalities: MidJourney for images, ElevenLabs for audio cloning, Hey- Gen for video translation, and Otter.ai for transcription. All are worth one month’s subscription to see in action.
Professionals should know the names of competitors to OpenAI, the compa- nies behind the most powerful language models. Anthropic, Google, Amazon, X and Meta have models like Claude, PaLM, Olympus, Grok and LLama. They also have branded consumer and business tools that leverage their models — for example, Microsoft CoPilot’s in- tegration of ChatGPT into Outlook for email drafting and GitHub for coding, or Google’s Search Generative Experience (SGE) for interactive searching.
Startups are flooding industries with business-to-business AI products. There
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