Page 70 - Delaware 222 - 2025

MEDIA & MARKETING
Patricia Rivera
Hook PR & Marketing
Patricia Rivera began her career in
print journalism with the New York
Times, Th e News Journal and the
Dallas Morning News. She decided to
pivot to marketing and telling stories in
multiple languages and across a variety
of mediums. Since launching Hook PR
& Marketing in 2008, the company has
blossomed into a team of 15 members
in four diff erent countries. Now with
chief operating offi cer Dora Jane
Barwick and chief marketing offi cer
Jessica Bell, Hook PR has been working
to shape words into powerful tools and
messaging into information for all. Past
clients of Hook PR & Marketing include
Perdue Farms, Beebe Healthcare, Zip
Code Wilmington, and many more.
ALMA MATER:
BOARDS:
Q&A:
Sandy Taccone
Blue Blaze Associates
Blue Blaze Associates is a graduate
of the Goldman Sachs 10,000 Small
Business program and offi cially opened
for business in 2001. Th e fi rm is a full
marketing and design agency that
has won many awards over the years,
notably the Entrepreneurs Forum
of Greater Philadelphia’s annual
Philadelphia100 list. Blue Blaze is a
certifi ed women-owned business and
a nationally certifi ed LGBT Business
Enterprise As CEO, Sandy Taccone
has 30 years of design and strategic
marketing experience on her resume as
well as 27 years as an entrepreneur that
has run successful marketing fi rms.
She is also an award-winning designer
and creative director.
ALMA MATER:
Q&A:
68 DELAWARE 222 | DelawareBusinessTimes.com
68 DELAWARE 222 | DelawareBusinessTimes.com
68 DELAWARE 222 | DelawareBusinessTimes.com
Wendy Scott
Blue Blaze Associates
Blue Blaze Associates is a graduate
of the Goldman Sachs 10,000 Small
Business program and offi cially opened
for business in 2001. Th e marketing
fi rm has helped build brands or
retool digital media as well as design
campaigns and print materials. Its
work with nonprofi ts and businesses
big and small helped land it on the
Entrepreneurs Forum of Greater
Philadelphia’s annual Philadelphia100
list, honoring the 100 fastest-growing
privately held entrepreneurial
companies in the tri-state region. As
chief strategy offi cer, Wendy Scott
leverages her 25 years of marketing
experience to help direct marketing
initiatives for clients, distilling
complex ideas in simple messages.
She also serves as the fi rm’s customer
relationship lead.
ALMA MATERS:
BOARDS:
Q&A:
Ivan Thomas
The DETV Foundation Inc.
Ivan Th omas is a self-taught fi lmmaker
while cultivating more skill in
cinematography under the study with
Philadelphian cinematographer Tim
Fontaine. From there, he used his
skills for DE.TV, Delaware’s premiere
broadcast and social media content
provider that shares positive stories
and news about the First State’s
largest city. Th e channel has grown to
include Good Morning Wilmington,
Th e Agenda, DETV Kids, and more.
Th omas has also successfully lobbied
Wilmington City Council to manage
the city’s Public Access/Leased Access
(PALA) television station and secured
broadcast rights to Delaware Blue
Coats games.
ALMA MATER:
BOARD:
Q&A: