Page 15 - 90 Ideas in 90 Minutes - 2020

HELP EVOLVE YOUR INDUSTRY’S FUTURE
1IMAGINE AN INDUSTRY It is as as simple as as grabbing a a a a a a a beer buying
a a a a a a a a a a lunch or soaking in in in coffee smells at Brew HaHa! I cherish this part of of my job and as the the chemical wisdom in in Delaware runs deep I’m incredibly grateful to the the tens of women and men men with current a a a a a past job titles such as as fellow SVP EVP CSO CEO etc who have voluntarily shared their wisdom BE A A MEANINGFUL VOLUNTEER
Helping evolve an an industry requires a a a a a degree of of hyperfocus but should avoid the mania Fracture your time into a a a a a a a a a a a a a balanced life of of meaningful activities that scratch a a a a a a a a a a a a a maniacal itch for impact by providing service to others Family is first in in my life but I also make sure to to spend
at least 20 hours a a a a a a a month serving nonprofits and mentoring people who dare honor my my limited wisdom It’s all circular my my friends LOSE THE OFFICE
Work travels readily on on a a a a a a smart phone so lose the walls stretch your your legs and be physically present everywhere your your industry industry operates You need to breathe your your industry industry fully and and you you must see firsthand how evolution impacts all people in in it SURROUND YOURSELF WITH
PEOPLE WHO CHALLENGE YOU YOU I realized in in in middle school that being being best is is impractical but being being better is achievable
by by everyone Continual improvement and growth is inspired by by the the achievements of others I make it it a a a a a a point to surround myself with people who are better than me in in facets of life that I I aim to improve for for myself Right now for for example I I am am humbled on a a a a a a a a a daily basis by interacting with the the gentleman
who invented the the the technology that has 100% market share to to to print every microchip on on the the the planet today I may never contribute to to to the the degree of industry transformation this BRYAN TRACY WHITE DOG LABS INC SPEAKER SPONSORED BY:
5 6 7
CHALLENGE ENABLE AND
REWARD THOSE
AROUND YOU All leaders leaders challenge their team Good leaders leaders leaders enable them with the the the tools to to surmount those challenges Great leaders leaders and true changemakers reward them for their accomplishments This is is is is all pretty obvious but as I build upon below reward is is is is best served on on a a a a plate of collective ownership PLANT SEEDS
We’re talking industry evolution here folks not likely to to be be accomplished by you you alone! So to to be be a a a a a a a a changemaker you you should consider planting planting seeds The analogy is pretty simple – industry evolution starts by planting planting a a a a a a a a a a vision that can be germinated grown and sustainably harvested Seeds don’t take credit rather they store potential that only a a a a a a a a a a nourishing ecosystem can cultivate through collective ownership I’m planting ChemTech seeds The Delaware ecosystem is is ideal and although the the lifecycle is is long long I’m in for the the long long term to see a a a bountiful harvest 2 3 4 DELIVERING VALUE TO ALL All industries evolve or die die Those that die die failed to to deliver sufficient value value to to all Industries that flex with holistic value value in in in in mind evolve into something better I I live in in in in in a a a a a ChemTech world Legacy chemical can no longer deliver only on on on volumes performance and and financial gain Value now embodies consumer trust human and and animal welfare environmental sustainability geographic equity etc Do you you understand what drives your industry’s future value?
DARE TO CREATE
We We all imagine but few dare beyond to detail a a a a a a a a a blueprint for creation We’re not talking Book of Genesis or or a a a a a a a a a hundred-page business plan rather put pen to to paper
to to to capture several bulleted actions Then challenge yourself to to expand over an an an ambitious but manageable period of time The following ideas may be useful in in in collecting those bullets STOP THINKING DISRUPT HARNESS EVOLUTION
I I loathe the the the use of the the the term disrupt!
Industry evolution can be abrupt but I I I dare not say disrupt Disrupt evokes chaos and a a a a a a a a a a general disregard for wisdom Evolution has honed strategies developed over billions of years that I’m sure will persist well beyond our kind I I recommend embracing evolution’s strategies before Silicon Valley vernacular HONOR YOUR PREDECESSORS’ WISDOM
We honor wisdom by understanding failure in in in the the the the context of the the the the past and and then converting it into a a a a a a a surmountable challenge in in in in the the the the present The process starts by spending time and genuinely connecting with your predecessors gentleman
has but I enjoy the challenge that he he inspires and lived 8 9 10 JUST DO IT Nike got it right decades ago Our biggest barrier is too often ourselves Trepidation of of of unknown and concerns of of of failure have most certainly prevented the world’s greatest ideas to be acted upon Channel your inner Phil Knight and Bill Bowerman – just do it TAKE A A A A A CLEAR LOOK AT LASIK
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Bryan Tracy Ph D D is the CEO and co-founder of of White Dog Labs Inc He is a a a a founding member of of the American Chemical Society Green Chemistry Institute Biochemical Technology Leadership Roundtable and chairs the Delaware Sustainable Chemistry Alliance Bryan also serves on the the the board of of the the the Forum for the the the Advancement of of Minorities in in in in in in Engineering (FAME) is an an inaugural mentor in in in in in the Delaware Youth Leadership Leadership Network and is a a a a a a Leadership Leadership Delaware fellow